Social media should be part of your marketing mix as it can be a cheap, effective and easy-to-use marketing channel. Read our article to learn how to use social media to grow your business.
Growing your business through acquisition is an effective method. Doing so by buying a supplier means you’ll reduce costs, enjoy more control and have the opportunity to sell to other businesses – all which gives you a competitive advantage.
Keith Maynard, from Maynard CPA, shared practical tax & accounting strategies and best practices for small business owners and entrepreneurs to implement! Read our blog to learn what he talked about during the November LINC luncheon.
Identifying and monitoring the key drivers of your business will help track what’s happening and trigger red flags for when remedial action is needed. A whole range of internal and external factors affects the performance of every small business. Read our blog to learn more.
Cash coming into your business and the actual profit you make are two very different things, and almost always never total up as identical amounts. Read more to learn the difference between cash flow and profit.
Coming up with a decent business name can be challenging, but if you have a few key guidelines in mind, you can narrow down your choices considerably. A good name can create the perception of integrity, professionalism, or value-for-money. It could be your business’s biggest asset.
Checking if your new idea is viable is part of your market research. You’re probably doing this already by talking to friends and family. But it’s usually better if you collect research from the market, rather than conversations from people you know.
From day one, business owners should have a separate bank account in which to deposit their income and pay their business expenses as it’s easier, faster and more accurate to claim business expenses. Extraco's Small Business Bankers are ready to help you!
Jeremy Mocek, APMA, from Academy Capital Management, shared insights on practical financial planning for small business owners and entrepreneurs. Read our blog to learn more!